Marketing competes with delivery
The same small team that serves customers and builds the product is expected to research, script, edit and publish.
An autonomous content department
Stay visible every week without turning marketing into a second job.
Framewise replaces the recurring work around topic research, planning, scripting, generation and uploading. Your team sets the business context, goals, weekly volume and budget once; the engine keeps the content pipeline moving.
Build your content engineWho it is for
Built for SaaS companies, local and professional services, consumer brands and founder-led teams that need regular video but cannot justify a full internal production department.
One onboarding creates the context. Research, production, budget control, publishing and feedback keep running from it.
The operating problem
Regular video works. Rebuilding the entire process every week does not.
Agencies still need management
Briefs, approvals and revisions move the work outside the company but do not remove the operating burden.
Generic AI misses the business
A one-line prompt does not understand the actual customer, product limitation, positioning or buying context.
Consistency disappears first
Content pauses as soon as a launch, customer issue or busy week takes priority.
What changes
A working content operation, not another generation tool.
The website becomes a structured product, customer and positioning brief.
Research watches product topics, customer problems and audience interests continuously.
Opportunity scoring directs generation budget toward stronger, more filmable ideas first.
Selling, informative and entertaining output follows the ratio the business chose.
A dollar balance and monthly ceiling bound automation without a subscription.
Connected channels can receive finished videos without a repetitive upload routine.
Audience-specific content plan
Research is shaped around the work this audience actually needs.
Customer problems
Make the audience feel understood by showing the real situation before introducing a solution.
Useful guidance
Answer related questions that build trust before a customer is ready to buy.
Product value in context
Show how the offer changes an outcome rather than listing features in isolation.
Entertaining relevance
Use recognizable moments, contrasts and sketches that fit the audience without forcing a trend.
The autonomous workflow
From one project context to the next published video.
Connect the business
Start with the existing website; AI extracts the offer, audience, problem, solution and three keyword territories.
Confirm the plan
Choose the content mix, videos per week, average length, quality and maximum monthly spend.
Research continuously
Parallel searches fresh sources and Gemini turns the best evidence into scored candidate concepts.
Produce the right format
The system chooses UGC, storytelling, cinematic or motion graphics and creates the complete production package.
Respect the balance
Estimated cost is checked before generation; low balance pauses the next expensive action and requests a top-up.
Publish and improve
Connected channels receive finished work and measured response cautiously changes future topic and format choices.
Creative direction
The idea chooses the format. The format does not limit the ideas.
Creator-led UGC
A founder, specialist or customer-facing character explains one problem and useful solution.
Storytelling sketch
A short customer situation makes the pain and transformation understandable without showing a fragile fake interface.
Cinematic product story
People, places and physical action express the category, aspiration or outcome.
Motion graphics
Numbers, steps and comparisons are visualized when a clear explanation is the strongest creative choice.
Configure once
Your operating rules become the agent’s boundaries.
Every value remains editable later. Automation can stop after research, after scripts, after video creation or continue through publication.
Business context
Website, customer, offer, differentiators, prohibited claims and brand voice.
Growth priorities
The desired balance between selling, informing and entertaining content.
Operating limits
Weekly volume, duration, research backlog, monthly budget and publication windows.
Channels and defaults
Connected accounts plus format-specific video and audio preferences.
Closed-loop improvement
Publishing is not the end of the workflow.
Every published video keeps its original audience, message, objective and format context. Framewise compares later observations with those decisions and supplies winning or weak patterns to research as suggestions—not as guaranteed causes.
24-hour observation7-day observationSelection & rejection memory20% exploration floor
Where it fits
Designed for real teams and repeatable output.
Local and professional services SaaS and online products Consumer brands Founder-led small teams Marketplaces and apps Specialist B2B companies
Questions
What teams usually need to know.
Is there a monthly subscription?
No. The workspace uses a dollar balance. Provider usage receives a 20% platform markup, and automation respects the configured monthly budget.
What happens when the balance is too low?
Research can continue when inexpensive, but the next video generation pauses and presents calculated top-up options before spending.
Does somebody need to approve every post?
Only if you choose a review stage. Full publication mode is designed to continue without mandatory confirmation.
Can we change what the AI learned from the website?
Yes. Product, audience, problem, solution and keyword territories are editable project context.
Other solutions
Give Framewise the context once.
Let the next research, script, video and publication move without another blank prompt.
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